PERSUASIVE SPEECH
3. PERSUASIVE SPEECH
-the primary goal is to influence the thoughts, feelings, actions, and behaviors or attitudes of your listeners (Gamble & Gamble, 2012). Communication intended to influence choice.
-aims to change people’s perception and be convinced to speaker’s arguments/opinions. “advocator of one’s message”
-the primary goal is to influence the thoughts, feelings, actions, and behaviors or attitudes of your listeners (Gamble & Gamble, 2012). Communication intended to influence choice.
-aims to change people’s perception and be convinced to speaker’s arguments/opinions. “advocator of one’s message”
Persuasive Speech Types
1. Speeches to convince
2. Speeches to actuate
3. Speeches to inspire
1. Speeches to convince
2. Speeches to actuate
3. Speeches to inspire
Persuasive Speech Samples
Oration
Debate
Campaign Speech
Oration
Debate
Campaign Speech
Example Topics:
Improve your health through better eating
Students should avoid being late
Become an organ donor
Television violence is negatively influencing our children
Become a volunteer and change the world
Improve your health through better eating
Students should avoid being late
Become an organ donor
Television violence is negatively influencing our children
Become a volunteer and change the world
Qualities of an Effective Persuasive Speech
1. Well-defined goal
2. Clear main point
3. Sufficient supporting details
4. Logical reasoning
5. Effective and powerful ways to gain the attention of your audience
6. Compelling ideas to make the target audience feel and think
7. Salient motives to target the salient needs of the audience
1. Well-defined goal
2. Clear main point
3. Sufficient supporting details
4. Logical reasoning
5. Effective and powerful ways to gain the attention of your audience
6. Compelling ideas to make the target audience feel and think
7. Salient motives to target the salient needs of the audience
TIPS FOR DELIVERING A PERSUASIVE SPEECH
Be passionate but not angry in your delivery.
State your claim, provide your reasoning, evidence, and examples; and restate your claim.
Do not forget eye contact.
Be passionate but not angry in your delivery.
State your claim, provide your reasoning, evidence, and examples; and restate your claim.
Do not forget eye contact.
TYPES OF CLAIMS
1. SPEECH THAT QUESTIONS FACT – questions the existence of a particular event or happening.
2. SPEECH THAT QUESTIONS VALUE – of different topics like family, love, government, freedom, friendship, etc..
3. SPEECH THAT QUESTIONS Policy – or the current state of things.
1. SPEECH THAT QUESTIONS FACT – questions the existence of a particular event or happening.
2. SPEECH THAT QUESTIONS VALUE – of different topics like family, love, government, freedom, friendship, etc..
3. SPEECH THAT QUESTIONS Policy – or the current state of things.
ORGANIZATIONAL PATTERNS
1. A. F. O. R. E. S. T. (Anecdotes, Facts and figures, Opinion, Rhetorical questions, Emotive language, Superlatives, Tripling)
2. Problem-Solution
3. Problem-Cause-Solution
4. Comparative Advantages (2 Sol.)
5. Monroe’s Motivated Sequence (Attention, Need, Satisfy Need, Visualize, Call for Action)
1. A. F. O. R. E. S. T. (Anecdotes, Facts and figures, Opinion, Rhetorical questions, Emotive language, Superlatives, Tripling)
2. Problem-Solution
3. Problem-Cause-Solution
4. Comparative Advantages (2 Sol.)
5. Monroe’s Motivated Sequence (Attention, Need, Satisfy Need, Visualize, Call for Action)
METHODS OF PERSUASION (Lucas, 2011)
1. They perceive that the speaker has credibility (ETHOS).
2. They are convinced by the evidence (LOGOS) presented by the speaker. They are also convicted by the speaker’s reasoning (LOGOS).
3. Their emotions are touched (PATHOS) by the speaker’s ideas or use of language.
1. They perceive that the speaker has credibility (ETHOS).
2. They are convinced by the evidence (LOGOS) presented by the speaker. They are also convicted by the speaker’s reasoning (LOGOS).
3. Their emotions are touched (PATHOS) by the speaker’s ideas or use of language.
A. HOW TO ENHANCE YOUR CREDIBILITY
Explain how you became an expert on the topic.
Connect your experiences, beliefs, values or attitudes with your audience.
Practice more often so you can deliver your speech with conviction.
Explain how you became an expert on the topic.
Connect your experiences, beliefs, values or attitudes with your audience.
Practice more often so you can deliver your speech with conviction.
B. HOW TO USE EVIDENCE
Specify evidence.
Avoid outdated evidence.
Choose reputable or credible sources of your evidence.
Specify evidence.
Avoid outdated evidence.
Choose reputable or credible sources of your evidence.
C. HOW TO USE REASONING
Avoid logical fallacies or errors in reasoning.
Avoid logical fallacies or errors in reasoning.
Types of Logical Fallacies
1. AD HOMINEM: This happens when you attack the character of a person instead of his argument.
Example: Professor X does not deserve to be the head of this organization because he is separated from his wife.
2. CIRCULAR ARGUMENT: This happens when the idea of a stated argument is repeated.
Example: My mother is a good teacher because she teaches me well.
3. FALSE ANALOGY: This happens when two things, which might be alike in some respects, are compared and assumed to be similar in other ways.
Example: President Duterte is the Hitler of the 21st Century.
4. FALSE AUTHORITY: This happens when a statement of someone who is not an expert in the field in question is being used in an agreement.
Example: I avoid drinking coffee at night because of the advice of my English teacher.
5. FALSE CAUSE AND EFFECT: This happens when the connection between the two events is not clear.
Example: Because I attended a party, I got a high grade in my persuasive speech.
6. HASTY GENERALIZATION: This happens when a conclusion is drawn from the insufficient evidence.
Example: The senator stuttered while giving his speech, therefore government officials are not good at public speaking.
7. RED HERRING: This happens when the answer does not address the question.
Example: Should the President sign the Cyberbullying bill into law? Answer: The President has other priorities.
1. AD HOMINEM: This happens when you attack the character of a person instead of his argument.
Example: Professor X does not deserve to be the head of this organization because he is separated from his wife.
2. CIRCULAR ARGUMENT: This happens when the idea of a stated argument is repeated.
Example: My mother is a good teacher because she teaches me well.
3. FALSE ANALOGY: This happens when two things, which might be alike in some respects, are compared and assumed to be similar in other ways.
Example: President Duterte is the Hitler of the 21st Century.
4. FALSE AUTHORITY: This happens when a statement of someone who is not an expert in the field in question is being used in an agreement.
Example: I avoid drinking coffee at night because of the advice of my English teacher.
5. FALSE CAUSE AND EFFECT: This happens when the connection between the two events is not clear.
Example: Because I attended a party, I got a high grade in my persuasive speech.
6. HASTY GENERALIZATION: This happens when a conclusion is drawn from the insufficient evidence.
Example: The senator stuttered while giving his speech, therefore government officials are not good at public speaking.
7. RED HERRING: This happens when the answer does not address the question.
Example: Should the President sign the Cyberbullying bill into law? Answer: The President has other priorities.
D. HOW TO USE EMOTIONAL APPEAL
Internalize what you are saying.
Use emotion properly.
Internalize what you are saying.
Use emotion properly.
Credits: ORAL COMMUNICATION LM
No comments:
Post a Comment